Hale Hanu

Modern Beachfront Camp, Northern Shore of Oahu


Brand Pattern Design
Brand Strategy
Logo Design
Print Collateral
Visual Brand Guidelines

Project Partners


Hale Hanu was a concept for a modern beachfront camp with breathtaking views of Oahu’s North Shore – the perfect backdrop to elevate your getaway and build lifelong memories with family and friends.
With activities designed to encourage adventure at your own pace and luxurious canvas tents to accommodate an unforgettable experience, Hale Hanu is perfect for travelers who love to explore new places and venture off the beaten path.

In 2021, Longitude was engaged to provide guidance on brand strategy, messaging, name development, and the complete brand visual identity system. While the future of this project is unsure, our team was honored to work alongside the project team, and help direct the branding efforts for this outstanding glamping concept.