About
Who we are
Longitude° is a hospitality branding and experience design agency; partnering with the brightest minds across the globe to create elevated hospitality experiences.
What we do
Brand Strategy
Positioning
Brand Architecture
Naming
Messaging & Narrative
Brand Guidelines
Competitive Landscape
Strategic Partnerships
Guest Experience Journey
Visual Design
Logo Design
Colors Palette
Typography System
Brand Patterns
Visual Identity System
Illustration
Iconography
Brand Standards
Brand Activation
Wayfinding & Signage
Website Design
Print Collateral
Photography & Video Direction
Merchandise & Apparel
Branded OS&E
Sales & Marketing Material
3D Collateral Modeling
Our Leadership
![dustin-myers-0 | Longitude°](https://longitudedesign.com/wp-content/uploads/2020/12/dustin-myers-0-1000x750.jpg)
![dustin-myers-02 | Longitude°](https://longitudedesign.com/wp-content/uploads/2020/12/dustin-myers-02-1000x750.jpg)
Dustin founded Longitude° in 2010 and developed the methodology and framework for how our agency creates a brand strategy for clients. This framework has become known as BrandGPS®. He continually searches for new ways to add value to everyone he meets and is passionately focused on helping solve complex brand challenges.
![jeremy-wells-01 | Longitude°](https://longitudedesign.com/wp-content/uploads/2020/12/jeremy-wells-01-1000x750.jpg)
![jeremy-wells-02 | Longitude°](https://longitudedesign.com/wp-content/uploads/2020/12/jeremy-wells-02-1000x750.jpg)
Jeremy is a Partner at Longitude°. In 2020, he authored the book “Future Hospitality” – focused on how branding can create more impactful guest experiences. This book is used at Cornell University’s Vision & Concepting graduate course. He’s also an honored member of the Boutique & Lifestyle Leaders Association (BLLA) Education Committee and has spoken at industry events and associations including AAHOA, Global Hospitality Summit, Hospitality Talks, and more.
![isaac-protiva | Longitude°](https://longitudedesign.com/wp-content/uploads/2020/05/isaac-protiva-1000x750.jpg)
![isaac-protiva-02 | Longitude°](https://longitudedesign.com/wp-content/uploads/2020/05/isaac-protiva-02-1000x750.jpg)
Isaac is an identity design specialist. He’s thoughtful in his approach and is always seeking to push the envelope further. He has a deep love for typography, grid systems, and writing in the third person.
Working with brands like
![partner-logos-04 | Longitude°](https://longitudedesign.com/wp-content/uploads/2021/02/partner-logos-04.jpg)
![accor-logo | Longitude°](https://longitudedesign.com/wp-content/uploads/2022/08/accor-logo.jpg)
![marriott-international | Longitude°](https://longitudedesign.com/wp-content/uploads/2022/08/marriott-international.jpg)
![21c-museum-hotel-logo | Longitude°](https://longitudedesign.com/wp-content/uploads/2020/06/21c-museum-hotel-logo.jpg)
![partner-logos-05 | Longitude°](https://longitudedesign.com/wp-content/uploads/2021/02/partner-logos-05.jpg)
![turtle-bay-01 | Longitude°](https://longitudedesign.com/wp-content/uploads/2021/10/turtle-bay-01.jpg)
![partner-logos-07 | Longitude°](https://longitudedesign.com/wp-content/uploads/2021/02/partner-logos-07.jpg)
![partner-logos-03 | Longitude°](https://longitudedesign.com/wp-content/uploads/2021/02/partner-logos-03.jpg)
![partner-logos-13 | Longitude°](https://longitudedesign.com/wp-content/uploads/2021/02/partner-logos-13.jpg)
![partner-logos-12 | Longitude°](https://longitudedesign.com/wp-content/uploads/2021/02/partner-logos-12.jpg)
![real-hospitality-01 | Longitude°](https://longitudedesign.com/wp-content/uploads/2021/10/real-hospitality-01.jpg)
![partner-logos-15 | Longitude°](https://longitudedesign.com/wp-content/uploads/2021/02/partner-logos-15.jpg)
![partner-logos-14 | Longitude°](https://longitudedesign.com/wp-content/uploads/2021/02/partner-logos-14.jpg)
![partner-logos-02 | Longitude°](https://longitudedesign.com/wp-content/uploads/2021/02/partner-logos-02.jpg)
![partner-logos-01 | Longitude°](https://longitudedesign.com/wp-content/uploads/2021/02/partner-logos-01.jpg)
![collier-restaurant-group | Longitude°](https://longitudedesign.com/wp-content/uploads/2021/10/collier-restaurant-group.jpg)
![f-street-hospitality | Longitude°](https://longitudedesign.com/wp-content/uploads/2021/10/f-street-hospitality.jpg)
![novogratz | Longitude°](https://longitudedesign.com/wp-content/uploads/2021/10/novogratz.jpg)
Our workspace
![office-longitude-01 | Longitude°](https://longitudedesign.com/wp-content/uploads/2020/05/office-longitude-01.jpg)
![office-longitude-09 | Longitude°](https://longitudedesign.com/wp-content/uploads/2020/05/office-longitude-09.jpg)
![office-longitude-08 | Longitude°](https://longitudedesign.com/wp-content/uploads/2020/05/office-longitude-08.jpg)
![office-longitude-07 | Longitude°](https://longitudedesign.com/wp-content/uploads/2020/05/office-longitude-07.jpg)
![office-longitude-05 | Longitude°](https://longitudedesign.com/wp-content/uploads/2020/05/office-longitude-05.jpg)
![office-longitude-02 | Longitude°](https://longitudedesign.com/wp-content/uploads/2020/05/office-longitude-02.jpg)
![office-longitude-11 | Longitude°](https://longitudedesign.com/wp-content/uploads/2020/05/office-longitude-11.jpg)
![office-longitude-04 | Longitude°](https://longitudedesign.com/wp-content/uploads/2020/05/office-longitude-04.jpg)
![office-longitude-10 | Longitude°](https://longitudedesign.com/wp-content/uploads/2020/05/office-longitude-10.jpg)
![LongitudeBG-14 | Longitude°](https://longitudedesign.com/wp-content/uploads/2020/05/LongitudeBG-14.jpg)
Interested in working with us?
Email info@longitudebranding.com