man pouring cream into a branded coffee mug

Pink Moose

Branding & Packaging


Brand Guidelines
Logo Redesign
Packaging Design
Print Collateral


Pink Moose

Project Partners

Gourmet Marketing

Pink Moose needed to redefine their perceptions within the industry. The evolution from neighborhood cafe to coffee roasting-centric concept required an updated logo and identity system. The new look needed to reflect the future direction of the brand and position them as a high-end roaster/wholesaler.