How many people work at Longitude?
Just one, officially. Dustin Myers is the owner and principal designer. However, Longitude partners with contract designers, copywriters, brand strategists, web specialists, social media specialists and others depending on the needs of each project. You will deal with one person, yet receive the expertise of a range of professionals. This keeps overhead low and gets the best possible solutions for your project.
How long does the brand identity development process usually take?
Every project is different based on the needs, but a typical branding project will last 4-6 weeks.
What type of investment is required?
Some brand identity projects can be $3k, some $10k. There are a lot of factors that contribute to the cost. The exact proposal would be given after the discovery meeting. When you consider the long-term value of an effective logo, there is a great return on investment. Considering you may spend tens of thousands on a website and print materials, it makes sense to make an initial investment to ensure that everything in the future communicates effectively.